On the Internet by Juancie Loredo
On the Internet by Juancie Loredo
“At just 21 years old, I founded my brand with one goal in mind: to create a space where everybody belongs. Fashion has too often been limited by size, expectations, and outdated standards of who deserves to feel stylish. I believe great design should exist for everyone, regardless of body type, and my work is rooted in size inclusivity, individuality, and self-expression.
Based in Des Moines, Iowa, I specialize in avant-garde fashion and made-to-order garments that blur the line between art and clothing. Every piece is thoughtfully designed and crafted to celebrate the person wearing it rather than asking them to fit into a mold. My designs embrace bold silhouettes, dramatic construction, and storytelling while remaining deeply personal to each client.
Des Moines has played an essential role in that journey. The city’s creative community welcomed me, challenged me, and gave me the confidence to pursue fashion professionally. Through local artists, designers, and supporters, I found a community that reminded me that meaningful fashion can come from anywhere. Their encouragement helped transform my passion into a growing brand with a clear purpose.”
Juancie is a FW26 Design Fellow.
Photo: Trinity LaKose | Models: Juancie Loredo and Valentina Polanco
Photo: Trinity LaKose | Model: Valentina Polanco
Photo: Trinity LaKose | Model: Valentina Polanco
Photo: Trinity LaKose | Model: Valentina Polanco